Tornos News | UNWTO places women’s empowerment at the center of tourism revival


The World Tourism Organization (UNWTO) launched the “Center Stage” project, with the support of the German Federal Ministry for Economic Development (BMZ), the Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH and UN Women.

For one year, from November 2021 to November 2022, the project will support the tourism sector by placing women’s empowerment and gender equality at the heart of recovery plans following the COVID-19 pandemic. The project will be piloted in four participating Member States in collaboration with the National Tourism Administrations of Jordan (MOTA), Costa Rica (ICT), Dominican Republic (MITUR) and Mexico (SECTUR).

The impact of COVID-19 on women in tourism
Women make up more than half of the global tourism workforce (54%), according to the World Report on Women in Tourism, Second Edition. However, women are often concentrated in low-skilled or informal jobs and have fewer opportunities for education and career development. As a result, women in the sector have been disproportionately affected by COVID-19, with less access to social protection and reduced ability to absorb the economic shock caused by the pandemic.

Nonetheless, the tourism sector has historically provided women with empowerment opportunities, providing many people with a livelihood and a source of empowerment. For this reason, the UNWTO has identified the recovery phase of the COVID-19 pandemic as an opportunity to tackle gender inequalities in the sector.

Concrete measures in favor of gender equality
As part of the “Center Stage” project, national tourism administrations and participating tourism businesses will implement a one-year action plan containing a series of concrete measures designed to increase women’s empowerment opportunities. They will be supported by local NGOs, professional organizations and will be supported by the UNWTO through a series of virtual and in-person training opportunities.

The measures included in the action plans cover the 6 areas of work considered essential for gender equality and the empowerment of women in tourism: Employment; Entrepreneurship; Education and formation; Leadership, politics and decision making; Community and civil society; Measure for better policies. The measures were targeted on the needs identified in the four pilot countries and seek to address the specific challenges women face in each.

A total of 10 tourism businesses and 4 NGOs / community organizations will join the participating national tourism administrations to implement the measures. UNWTO recently organized two informative webinars for participants from Jordan as well as Costa Rica, the Dominican Republic and Mexico.

The “Center Stage” activities will begin in November 2021 and will include training sessions focused on gender, personalized support aimed at improving the working conditions of women in the sector and the production of data on the effects of the pandemic on the environment. employment of women in tourism.

RELATED TOPICS: Greece, Greek tourism news, Tourism in Greece, The greek islands, Hotels in Greece, Travel to greece, Greek destinations, greek travel market, Greek tourism statistics, Greek Tourism Report

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